Besides games and film/animation, sound design can add a lot to other entertainment experiences as well. This way you also add that extra layer of tension and atmosphere to analogue game experiences such as escape rooms or scavenger hunts. Amusement parks, museums, city walks, theater shows and other live experiences can also be enriched through music, simulated environment audio and other sound effects that help to tell a story and create a specific mood.
The thing that experience audio and game audio have in common, is that they both have an interactive element to them. Though there are some differences, as you also need to take acoustics, hardware and the speaker setup in consideration with experience audio. In game audio those things are handled by a game engine or audio middleware.